As I surfed the internet reading various news stories the other day look at the page that I stumbled upon.
Now I don’t know about you, but if I’m a brand manager for one of the major cruise lines, I don’t think I’d want my automated review / display media units coming up next to the article about cruise ship deaths. Not good.
This illustrates my point that we have to act smarter than our technology. Someone was asleep at the switch to allow this to happen. Now, certainly stuff happens – no one knows this more than me. However in the case of a very public problem like an oil spill, cruise ship deaths or other tragedy it should be first upon our minds as internet marketers to supersede the automated processes we have to inject some human compassion and courtesy. At least we should try.
Thoughts? Maybe I’m being hypersensitive. Personally I thought this was awful.